Brand Tool Guide

Practical marketing for small physical-product brands.

Product Pages / Printable worksheet

Product Evidence Card

One product. One variant. A clear record of what you can support.

Print this sheet and fill it in offline. Do not enter customer names, order details or other personal information. The website does not collect answers from this worksheet.

Download the blank CSV worksheet

Product and variant
Exact name, option and date of this record.
Price and quantity
Price of the selected option and what one order contains.
Dimensions and materials
Recorded specifications and any important tolerances.
Included and not included
Separate the actual contents from optional extras and props.
Care, use and limitations
Applicable instructions and facts that could affect suitability.
Delivery information
Order preparation, transit estimates, costs and destination limits.
Evidence source
Specification, measurement or other support for each material claim.
Image gaps
The real-product views still needed: whole product, scale, detail, use and contents.
Unresolved questions
What must be confirmed, by whom, before publication.
Next review
Who will review the page when a product fact changes.

This is a working fact sheet, not a legal-compliance certificate. Check category-specific requirements separately.

Use the facts to review your product page →